Why Generic Website Design Fails Every Trade Business: The Complete Web Design Guide for Tradesmen…
Why Generic Website Design Fails Every Trade Business: The Complete Web Design Guide for Tradesmen in the UK How a £200 DIY website could be costing tradesmen in the UK thousands in lost business every year When Mark, an experienced electrician from Basingstoke, built his own website using a popular DIY platform, he thought he’d made a smart business decision. After all, why pay hundreds for professional website design when you can create something yourself for under £20 per month? Eighteen months later, Mark’s phone had stopped ringing. Despite 15 years of excellent work and dozens of satisfied customers, new enquiries had dried up. Meanwhile, his less experienced competitor down the road was booked solid for months. The difference? Professional websites for tradesmen that actually convert visitors into customers. Mark’s story isn’t unique. Across Hampshire, from Andover to Winchester, skilled tradespeople are losing business to inferior competitors simply because th...